Local Event Drips By Pepsi Launches In Nyc

DRIPS by Pepsi™ Launches in NYC

Queue Up for the Ultimate Taste Sensation

Mark Your Calendars for April 20th

Prepare to indulge in the extraordinary as PepsiCo unveils its highly anticipated beverage innovation, DRIPS by Pepsi™, in the heart of New York City on April 20th. This revolutionary drink is set to tantalize taste buds with its unique, multi-layered flavor experience.

Unveiling a symphony of flavors

DRIPS by Pepsi™ is not your ordinary beverage; it's a carefully crafted masterpiece. Each sip unfolds a symphony of flavors, starting with the crisp, refreshing taste of Pepsi, followed by a burst of fruitiness from real fruit juice. The experience culminates in a tantalizing drizzle of natural flavors, creating a taste sensation that will leave you craving more.

The science behind the experience

The secret behind DRIPS by Pepsi™ lies in its innovative flavor encapsulation technology. By encapsulating the fruit flavors in tiny droplets, PepsiCo has created a multi-sensory experience that releases a burst of flavor with every sip. This technology ensures that each sip is as exhilarating as the first, leaving you with a taste of pure delight.

An experiential launch event

The launch of DRIPS by Pepsi™ in NYC promises to be an unforgettable experience. The event will take place at the iconic Pepsi Spire in Times Square, where attendees will be among the first to sample this groundbreaking beverage. Immersive installations and interactive experiences will further enhance the launch, creating a buzz that will spread throughout the city.

Availability and distribution

Following its exclusive launch in NYC, DRIPS by Pepsi™ will be available at select retailers nationwide. Consumers can eagerly anticipate its arrival at their local grocery stores and convenience stores.